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Explain the impact of globalisation

    Assignment Instructions

    Assignment ID: FG133135861

    Self-reflective Essay

    Part 1 – Demonstrate your ability to explain the impact of globalisation on both large and small businesses. You need to choose by yourselves and then research on different two companies from same industry or business (one large business and one small). You need to compare how they are different.

    Assignment Description

    You will be required to identify how two different organisations be compared based on their:
    Status: size, location(s), employees, local or global, organisational structure(functional/divisional/matrix)
    Marketing: 4 P’s, branding, advertising
    Economy: Supply and Demand, Market share, profit/ financial statistics

    You will then identify by using PESTLE & Porter’s Five Forces that what challenges they face and how they could overcome them. You must come up with realistic recommendations for them that match their organisational position.

    The presentation will be 15 minutes long (at least 3 to 4 minutes each member subject to team size). You will be marked down for not keeping to the time limit.

    Part 2 – Individual submission: You will need to submit a short self-reflective essay of 400 words (+/-10%) on your experience of working in the group. (Must follow Gibbs’ or Kolb’s reflective cycle to reflect)

    How did you manage the tasks?

    What went well and what would you do differently in the same group next time?

    What are the skills that you have developed doing this assignment?

    Was everyone given a chance to share their ideas?

    Note: only need the first part of the assignment. The presentation

    Attachment:- Assignment Brief – Self-reflective Essay.rar

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