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Importance of cash- application of financial analysis

    Assignment Instructions

    Assignment ID: FG133135145

    Part 1: Importance of Cash

    Generating cash is the ultimate responsibility for managers today. Cash and cash flow are considered the “lifeblood” of a business.

    How important has cash generation been for your current company or a prior employer? How is cash generation different from the concept of profit and loss (P&L) in accounting? Provide an example of how a company manages cash flow

    Part 2: Application of Concepts/Financial Analysis

    Review the materials in the link below. Based on the materials presented in this link, discuss why financial analysis is important in the overall understanding of the financial performance of a firm. Be specific and give examples based on your experience or research.

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